While I will eventually become a master of divinity, I'll always be a mistress of branding. For nearly the last decade I have helped organizations articulate, align, activate their purpose to better chart their course and sync up with stakeholders.
Problems I help tackle
Whether you're a big agency looking for freelance help or a small nonprofit (ahem, a church or synagogue!) just looking for the basics, I am versed in developing your brand strategy and bringing it to life. Below are some of areas of expertise.
- Purpose, mission, vision
- Brand architecture
- Naming and nomenclature systems
- Research and insights
- Customer journey
- User experience
- Employee engagement
- Innovation and workshop facilitation
- Logo and visual systems
- Messaging and copywriting
- Branded communications
- Brand audits
Select client list
Clients across of all shapes and sizes have leaned on me for strategic insights and transformational brand platforms. Nation’s largest beer company? Yup, worked with them. Up and coming ladies retailer? Done, and done. Breakthrough cancer institute? Mhmm. From consumer to corporate, for-profit to nonprofit, technology to travel, there’s no challenge I haven’t enjoyed.
Is your brand keeping you up at night? Let's talk.
(No really, let's talk about that, too. Nights should be for dreaming and revelery, not brand stress!)