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Blog

Personal blog of Alicia Fowler, aka @aliciaef, senior strategist at FutureBrand. Topics covered include brands, branding, technology, and space, and more!

Posts tagged technology
Living la Viva Móvil

Jenny from the block used to have a little. Now she has a lot. A whole phone empire in fact.

This summer Jennifer Lopez unveiled her collaboration with Verizon to open a series of wireless stores geared at Latinos. The stores function much like authorized retailers, with some separation between the store and Verizon.

 

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